National museums in England report 10% decrease in young visitors

This article was first published by the Museums Association.

There are calls for more investment in transport and infrastructure after a 10% drop in visits by under-16s to England’s national museums and galleries.

The latest figures from the Department for Culture, Media and Sport (DCMS), released in April, show that overall visits to the department’s 15 directly sponsored institutions fell 1.3% in 2024-25.

Footfall remains 16% lower than it was in 2018-19, the last full pre-pandemic financial year, when comparing museums open in both time periods.

In total, there were 42 million visits to national institutions in 2024-25 compared to 49.8 million visits in 2018-19.

The figures show there was a sharp fall in younger visitors last year, with around 7.7 million visits by children under 16 in 2024-25, down 10% on 2023-24. Visits by under-16s were 9% lower than they were in 2018-19.

However the proportion of visits by children compared to overall footfall has remained roughly consistent over the years, with under-16s accounting for around 18% of visits in 2024-25, compared to 20% in 2023-24 and 17% pre-pandemic.