Crafting engagement: Designing Online Collections for Museums

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28 Sep
Time: 2:00 pm - 3:30 pm

Crafting engagement: Designing Online Collections for Museums

Wednesday 28 September 2022, 14:00 – 15:30 UK time

Please register for this free online event via Eventbrite

The digitalisation process of museums is one of the massive projects for the new generation of museum developments. And among many of its components, digital collections act as an integral part of museums’ online offerings, of which the audience’s digital experience is designed, engaged, and enriched. For the ICOM UK Student and Emerging Professional Event in September, Han Jiang will introduce her PhD research on ways engagement drives the design of online collections, and discuss factors that influence the design process. She will draw on case studies in the UK and Europe to outline and compare different methods of making online collections more engaging for their audiences.

The purpose of our events is to create a community for conversations and to reshape the museum’s future with ICOM UK.

We welcome all voices that you can bring for further discussions. We look forward to seeing many of you.

Han Jiang is a PhD candidate at the School of Museum Studies, University of Leicester. Her research focuses on audience engagement in the design process of museums’ online collections. She held an MA in Museum Studies at UCL. As a researcher and consultant, she has worked with cultural organisations and technology companies in the UK and China to enhance engaging digital experiences across their mobile applications, websites, and social media platforms.

Register for this free online event via Eventbrite

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If you have any questions, please do not hesitate to contact our Student and Emerging Professional Representative, Huaiyuan (Robert) Ren, at


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Enjoyed a lovely afternoon yesterday at @UK_ICOM’s Student and Emerging Professional event! So excited to share initial findings from my research. Thanks everyone for joining the discussions☺️

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